Marketing for Manufacturers: Manufacturing Growth - The Power of a Marketing Audit & Integrated Strategy
Marketing for Manufacturers Webinar Series
Manufacturing Growth: The Power of a Marketing Audit & Integrated Strategy
Manufacturing Growth: The Power of a Marketing Audit & Integrated Strategy
This presentation will provide manufacturers with a clear understanding of how a comprehensive marketing audit can transform their business. We'll explore common marketing pitfalls in the manufacturing sector and demonstrate how a detailed analysis of your marketplace, industry trends, brand perception, and competitor strategies can reveal significant untapped potential.
Key Takeaways:
Key Takeaways:
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Identify Missed Opportunities: Uncover hidden areas where your current marketing efforts are falling short and hindering growth.
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Gain Competitive Advantage: Understand your competitive landscape and identify opportunities to differentiate your brand and offerings.
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Data-Driven Strategy: Learn how a thorough audit provides the foundation for a data-backed 12-month strategic roadmap, ensuring efficient and effective marketing investments.
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Goal Setting and Campaign Alignment: A crucial element of the audit is to work with you to define specific and measurable goals. We will illustrate how the audit process directly informs the development of targeted marketing campaigns designed to achieve those goals.
Presenter: Justin Kerley, Owner, Top Floor
Justin's journey with Top Floor began in 2012, fueled by a strong belief in the transformative power of digital marketing to help companies achieve their objectives. This commitment culminated in his co-acquisition of the company with Chad Spaude in 2021, solidifying his dedication to Top Floor's mission. Currently, Justin leads the marketing services teams, where his passion for in-depth Analytics, effective problem-solving, and the development of robust marketing strategies directly contributes to the success of Top Floor's clients.
About Top Floor: Top Floor is a digital marketing company with a focus on results. We are a team of certified specialists in different types of digital channels. But more than that, we know how to bring it all together. When it comes to digital, we know our stuff. Unlike other agencies, we never pivoted to be digital focused. We have been focused on driving business growth for our clients through digital marketing since day one
Thank you to our webinar sponsor:
Thank you to our webinar sponsor:
As a member of AMFA, CMMA, RRMEA or TSMA, you and your employees can attend our webinars at no cost.

Date and Time
Wednesday Sep 17, 2025
11:00 AM - 12:00 PM CDT
Location
Zoom Webinar
Fees/Admission
FREE. Please register to attend. A Zoom code will be sent in the registration confirmation email.
Website
Contact Information
800.654.5773
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